Startup.Ready. is an AI-powered startup assessment that evaluates early-stage companies across six foundational pillars: Founder, Problem, Market, Business Model, Go-to-Market, and Financial clarity.

In approximately 20 minutes, founders receive a structured Startup Readiness Score that provides a clear, diagnostic view of their startup’s current state. The assessment identifies strengths, gaps, and areas of misalignment across each pillar, helping founders understand whether their startup is structurally prepared to move forward.

Unlike traditional checklists or planning tools, Startup.Ready. focuses on readiness rather than activity. It evaluates how well the core assumptions of a startup hold together across key areas of execution, decision-making, and market alignment.

Each output includes pillar-level diagnostics that help founders pinpoint where clarity is strong and where foundational risks may exist. The goal is to support better decision-making before committing significant time, resources, or capital.

The platform is designed for early-stage founders who want a structured way to evaluate their startup idea or current venture before building further, raising funding, or entering formal programs.

Startup.Ready. is built by Dr. Shaun Digan, PhD in Entrepreneurship and author of Persuade (Wiley, 2021), with over 15 years of experience working with early-stage founders.

If you are an early stage founder, this tool was built for you. Free to try twice. No credit card required.